Nintendo Enlists Japanese Idol Group King & Prince To Promote Mario Party Superstars

Look at those hats!

With Mario Party Superstars launching in just a couple of weeks' time, Nintendo has teamed up with J-pop group King & Prince for a new marketing campaign.

Following in the footsteps of Nintendo's recent campaign with K-pop group TWICE, who starred in commercials that advertised the Nintendo Switch and a variety of games, this latest effort features members of King & Prince enjoying a good game or two of Mario Party in different settings.

Read the full article on nintendolife.com

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