Nintendo President Says 20 Million Switch Target Failed Due To "Insufficient" Efforts To Convey Its Appeal

Future targets will be even higher, though.

At the end of last month, Nintendo revealed that it had cut its original 20 million Switch hardware sales target for the current financial year, instead resetting that estimate to 17 million. The change was based on lower-than-expected sales for the first nine months of the year, and resulted in an immediate drop in share prices for the company.

Now, a Q+A session from Nintendo's recent Nine Months Financial Briefing has revealed more information about the target cut. Nintendo President, Shuntaro Furukawa, responded to a question about the revision, blaming "insufficient" efforts to convey the console's appeal to a high enough number of people.

Read the full article on nintendolife.com

from Nintendo Life | Latest Updates http://bit.ly/2SfB77o

Share on Google Plus

About Unknown

This is a short description in the author block about the author. You edit it by entering text in the "Biographical Info" field in the user admin panel.